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Vogue's 2026 Guide to '90s Supermodel Beauty Trends with Makeup Artists and Hairstylists

publication · 2026-04-19

In Vogue's 2026 piece, the spotlight is on how the supermodel looks from the 1990s still shape today’s beauty standards. Ash K. Holm, a makeup artist, describes this aesthetic as classy yet simple, highlighting fresh skin with pops of color. Taylour Chanel notes a shift from the vibrant styles of the '80s to a lighter, more natural finish for the skin and softer lips. Notable makeup legends like Kevyn Aucoin and Pat McGrath have made a mark in this realm. Today's beauty trends embrace earthy shades, defined cheekbones, and matte finishes. Hairstylist Andrew Fitzsimons reminisces about the daring hairstyles of the '90s, while Ricky Fraser mentions icons like Naomi Campbell. Modern styles feature sleek parts and chic accessories, with recommendations from brands like Charlotte Tilbury.

Key facts

  • The '90s supermodel beauty look emphasizes a balance between bold and natural features
  • Makeup evolved from 1980s maximalism to fresh, lightweight skin with subtle lined lips
  • Key makeup artists of the era included Kevyn Aucoin, Pat McGrath, and François Nars
  • Modern adaptations focus on brown/smokey tones and sculpted cheeks with contour
  • '90s hair was characterized by bold, blunt styles with chunky highlights and sleek ponytails
  • Supermodels like Naomi Campbell, Cindy Crawford, and Linda Evangelista epitomized the era's beauty
  • Hairstylists Oribe Canales, Sam McKnight, and Guido Palau defined the decade's hair trends
  • The article provides 2026 product recommendations for recreating the look

Entities

Artists

Institutions

  • Vogue
  • Armani Beauty
  • Victoria Beckham
  • Charlotte Tilbury
  • Anastasia Beverly Hills
  • Benefit Cosmetics
  • Hourglass Cosmetics
  • YSL Beauty
  • Make Up For Ever
  • Victoria Beckham Beauty
  • Pattern Beauty

Locations

  • Portland
  • Los Angeles
  • London
  • New York City
  • United States
  • United Kingdom

Sources