Two Times Elliott Designs ØTHERS Publication with Neue Haas Grotesk and Imprimerie du Marais Print
The London-based design firm Two Times Elliott has developed an editorial design system for ØTHERS, a publication that challenges conventional wellness stereotypes. This initiative draws on holistic science and olfactory studies conducted by White Mirror Lab in Lisbon. Eschewing typical pastel aesthetics, it adopts a stark visual style and incorporates a sliced "Ø" glyph to represent cognitive disruption. Large-scale posters showcase sand dune imagery arranged in a dot matrix grid, juxtaposing human fragility with a technical perspective. For typography, Neue Haas Grotesk is used for headlines, while Art Company Mono serves for annotations. Collaborating with Imprimerie du Marais, the packaging is crafted from deep forest green paperboard featuring embossed text and cylindrical glass containers. The project can be found on Behance.
Key facts
- Two Times Elliott designed the editorial system for ØTHERS.
- ØTHERS is a counter-movement against mainstream wellness cliches.
- The project is grounded in holistic science and olfactory research at White Mirror Lab in Lisbon.
- The identity features a sliced "Ø" glyph as an activist mark.
- Neue Haas Grotesk and Art Company Mono are the two contrasting typefaces used.
- Imprimerie du Marais collaborated on the print packaging.
- The packaging includes deep forest green paperboard with a custom 3D sculpted emboss.
- The full project is available on Behance.
Entities
Institutions
- Two Times Elliott
- ØTHERS
- White Mirror Lab
- Imprimerie du Marais
- Behance
Locations
- London
- United Kingdom
- Lisbon
- Portugal