Subversive Spring Fragrances Offer Earthy Alternatives to Traditional Florals
Wallpaper* beauty editor Mary Cleary curates a selection of unconventional spring fragrances that reject typical floral notes in favor of earthy, ambery, and industrial accords. Louis Vuitton's Ambre Levant, created by in-house perfumer Jacques Cavallier-Belletrud, features oud and amber as part of the Journey to the Middle East collection, evoking desert imagery with notes of mandarin, cinnamon, white incense, labdanum, and ambergris. Horace's Mescal Musc combines davana, vetiver, guaiac wood, birch tar, and pimento pepper, handmade in Grasse by IFF. Dior's Cuir Saddle, developed by Francis Kurkdjian, reinterprets leather with florals and soft musks as an homage to the iconic Saddle bag from John Galliano's Dior S/S 2000 show. Zegna's Il Lanificio blends sheep wool and vanilla with metallic notes, inspired by founder Ermenegildo Zegna's wool mills in the Italian Alps. Astier de Villatte's Tucson captures desert dust with strawflowers, thyme, heated birch, amber, and resin. Dries Van Noten's Crazy Basil pairs vibrant basil with sandalwood and amber, crafted by perfumer Jean-Christophe Hérault. These scents emphasize soil, green hills with factories, and dry desserts over traditional spring freshness.
Key facts
- Mary Cleary selects alternative spring fragrances for Wallpaper*
- Louis Vuitton's Ambre Levant features oud and amber in the Journey to the Middle East collection
- Jacques Cavallier-Belletrud created Ambre Levant with notes including mandarin and cinnamon
- Horace's Mescal Musc includes davana, vetiver, and pimento pepper
- Dior's Cuir Saddle is a unisex leather skin fragrance by Francis Kurkdjian
- Zegna's Il Lanificio is part of the Memorie collection inspired by wool mills
- Astier de Villatte's Tucson has notes of strawflowers, thyme, and heated birch
- Dries Van Noten's Crazy Basil combines basil with sandalwood and amber
Entities
Artists
- Mary Cleary
- Jacques Cavallier-Belletrud
- Francis Kurkdjian
- John Galliano
- Ermenegildo Zegna
- Jean-Christophe Hérault
Institutions
- Wallpaper*
- Louis Vuitton
- Horace
- Dior
- Zegna
- Astier de Villatte
- Dries Van Noten
- IFF
Locations
- Paris
- France
- Grasse
- Italy
- Italian Alps
- London
- United Kingdom
- New York
- United States