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Sachsen-Anhalt's #moderndenken vs. AfD's #deutschdenken: A Glossary

opinion-review · 2026-08-30

In the run-up to the state election in Saxony-Anhalt, the state's official tourism slogan #moderndenken is contrasted with the AfD's campaign hashtag #deutschdenken. The article, published by Süddeutsche Zeitung, explores whether 'German thinking' exists and what it might entail, offering a glossary of terms. Saxony-Anhalt, described as small, relatively poor, and sparsely populated, is nonetheless presented as a 'spiritual way of life' that deserves attention beyond being a transit region on the A9 between Munich and Berlin. The state's slogan aims to convey that Saxony-Anhalt has not only a history but also a present and hopefully a future. The piece critically examines the political implications of the AfD's slogan, questioning the notion of a distinct 'German' mode of thought.

Key facts

  • Saxony-Anhalt uses the slogan #moderndenken for tourism and branding.
  • The AfD in Saxony-Anhalt promotes the hashtag #deutschdenken.
  • The article questions whether 'German thinking' exists and what it means.
  • Saxony-Anhalt is described as small, relatively poor, and sparsely populated.
  • The state is positioned as a 'spiritual way of life' rather than just a transit region.
  • The A9 highway passes through cities like Halle, Naumburg, and Dessau.
  • The article is published by Süddeutsche Zeitung.
  • The piece is structured as a glossary to explore the term 'deutschdenken'.

Entities

Institutions

  • AfD
  • Süddeutsche Zeitung

Locations

  • Sachsen-Anhalt
  • Halle
  • Naumburg
  • Dessau
  • Munich
  • Berlin
  • Germany

Sources