ARTFEED — Contemporary Art Intelligence

Phillips reports $507m in H1 2026 sales, driven by luxury watches

market-auction · 2026-07-10

In the first half of 2026, Phillips announced total auction sales of $507 million, marking a 60% rise compared to spring 2025. The auction house achieved a 90% sell-through rate by lot, with 40% of participants being first-time buyers and nearly one-third comprised of Millennial and Gen Z collectors. Online sales accounted for about 70% of lots sold. Significant contributions to art sales came from the John L. Loeb collection of Danish art, which garnered $18 million across five auctions, and the Tina Hills estate, highlighted by Joan Mitchell's Plain (1989) at $6.8 million. The highest sale was Andy Warhol's Sixteen Jackies (1964) for $16.2 million, followed by an F.P. Journe watch at $13.9 million. Remarkably, three of the top five lots were watches, indicating a notable increase in watch sales, which totaled $235 million, up from $115 million in 2025, outpacing Modern and contemporary art sales at $224 million. CEO Martin Wilson credited this growth to strategic initiatives and a decade-long commitment to cultivating an online collector community. The Dropshop platform attracted nearly 60% of buyers from Millennial and Gen Z demographics, with 70% being new to Phillips. Innovations like priority bidding led to a 300% increase in pre-sale bids, with 40-50% of lots sold prior to the auction. Additionally, the company's financial losses improved from £45 million in 2023 to £8.7 million in 2024.

Key facts

  • Phillips H1 2026 sales: $507m, up 60% from spring 2025.
  • Sell-through rate: 90% by lot; 40% of buyers new to Phillips.
  • Nearly a third of buyers are Millennial and Gen Z.
  • 70% of lots sold online.
  • John L. Loeb collection of Danish art: $18m across five auctions.
  • Joan Mitchell's Plain (1989) sold for $6.8m from Tina Hills estate.
  • Top lot: Andy Warhol's Sixteen Jackies (1964) at $16.2m.
  • Watch sales: $235m, surpassing art sales ($224m).
  • Three of top five lots were watches.
  • F.P. Journe Chronomètre à Résonance sold for $13.9m.
  • CEO Martin Wilson: growth from strategic choices and collector community.
  • Dropshop: 60% of buyers Millennial/Gen Z, 70% new to Phillips.
  • Priority bidding increased pre-sale bids by 300%.
  • 40-50% of lots sold before auction.
  • Phillips losses improved from £45m (2023) to £8.7m (2024).

Entities

Artists

Institutions

  • Phillips
  • Bacs & Russo
  • The Art Newspaper
  • Companies House
  • Phillips Assets Ltd
  • Phillips Auctioneers LLC
  • Phillips Auctioneers Ltd
  • Sotheby's
  • Christie's

Locations

  • New York
  • London
  • United States
  • United Kingdom

Sources