NGV Instagram Photo Contest for Viktor&Rolf Exhibition in Australia
The National Gallery of Victoria organized an Instagram photography competition for visitors to the 'Viktor&Rolf: Fashion Artists' exhibition. Australian residents aged 18 and above could participate by posting original photos from the exhibition using the hashtag #ViktorandRolfNGV between December 6, 2016, and January 8, 2017. Entries were judged by NGV Marketing based on creativity, originality, and relevance to the exhibition's themes. Three winners each received a copy of the 'Viktor&Rolf Fashion Artists' publication valued at $49.95. The competition aimed to engage visitors and promote the exhibition through social media.
Key facts
- Competition open to Australian residents 18+
- Entry period: December 6, 2016 to January 8, 2017
- Required Instagram posts with #ViktorandRolfNGV hashtag
- Three prizes: 'Viktor&Rolf Fashion Artists' publication valued at $49.95 each
- Judged by NGV Marketing based on originality and relevance to exhibition themes
Entities
Artists
- Viktor&Rolf
Institutions
Locations
- Australia
- Melbourne
Sources
- NGV Blog —