ARTFEED — Contemporary Art Intelligence

National Museum of Korea Ranks Third Globally with 6.5 Million Visitors in 2025

institutional · 2026-04-19

In 2025, the National Museum of Korea in Seoul recorded an astounding 6,507,483 visitors, placing it third on The Art Newspaper's global museum attendance chart. This represents a remarkable 70% increase from 3.8 million in 2024, one of the largest spikes ever documented. The only museums that drew more visitors were the Louvre in France and the Vatican Museums. The National Museum outpaced the British Museum and The Metropolitan Museum of Art, which came in fourth and fifth, respectively. Founded in 1945 and moved to Yongsan Family Park in 2005, it features designs from Robert Siegel and Samoo Architects & Engineers. The gift shop, MU:DS, attracted many with items from the animated film 'KPop Demon Hunters.' A special exhibition on Admiral Yi Sun-sin drew over 400,000 visitors, breaking records for cultural heritage displays. With free entry to its permanent collections and English tours available, the museum is benefiting from the growing global fascination with Korean culture, especially K-pop and K-dramas, aided by partnerships with stars like BTS and BLACKPINK.

Key facts

  • The National Museum of Korea welcomed 6,507,483 visitors in 2025.
  • This placed it third globally, behind only the Louvre Museum and Vatican Museums.
  • Attendance surged by approximately 70% from 3.8 million visitors in 2024.
  • The museum was established in 1945 and relocated to Yongsan Family Park in 2005.
  • Its building design involved architect Robert Siegel, Samoo Architects & Engineers, and Kunwon International Architects.
  • A special exhibition on Admiral Yi Sun-sin attracted over 400,000 visitors.
  • The museum's gift shop saw increased interest in merchandise related to 'KPop Demon Hunters'.
  • Permanent exhibitions are free, with English guided tours available.

Entities

Artists

  • Robert Siegel
  • Yi Sun-sin
  • Eugene Kim
  • Yoo Hong-jun
  • Lee Kun-hee
  • RM

Institutions

Locations

  • Seoul
  • South Korea
  • France
  • Vatican City
  • Yongsan Family Park
  • Yongsan
  • Gyeongju
  • London
  • United Kingdom
  • San Francisco
  • United States
  • Europe

Sources