ARTFEED — Contemporary Art Intelligence

Magician Andi Gladwin's hunt for pirates becomes documentary 'Stealing Magic'

publication · 2026-07-16

Magician Andi Gladwin, owner of Vanishing Inc., one of the world's largest online magic stores, discovered his original magic tricks were being pirated and sold online in 2017. Instead of legal action, he personally tracked down the thieves across Serbia, Belgium, France, and Egypt, confronting them face-to-face. His quest caught the attention of video game developer Randy Pitchford, who helped turn it into the documentary 'Stealing Magic'. The film premiered at the Tribeca Film Festival in June 2024. Gladwin emphasizes that the issue is not just financial—he fears piracy stifles creativity in magic. The documentary has drawn interest from US lawmakers and computing experts.

Key facts

  • Andi Gladwin runs Vanishing Inc., a major online magic store from his home in Gloucestershire.
  • He discovered his products being illegally sold online in 2017.
  • He confronted pirates in Serbia, Belgium, France, and Egypt.
  • Randy Pitchford, owner of a video game studio, helped produce the documentary 'Stealing Magic'.
  • The film premiered at the Tribeca Film Festival in June 2024.
  • Gladwin warns piracy threatens the future of creative arts in magic.
  • US lawmakers and computing experts have responded positively to the film.
  • The documentary took three years to produce.

Entities

Artists

  • Andi Gladwin

Institutions

  • Vanishing Inc.
  • Tribeca Film Festival

Locations

  • Gloucestershire
  • United Kingdom
  • Serbia
  • Belgium
  • France
  • Egypt

Sources