ARTFEED — Contemporary Art Intelligence

M&S launches new advertising campaign featuring Gillian Anderson

market-auction · 2026-03-14

M&S has introduced a new advertising campaign starring actress Gillian Anderson. The campaign reflects the brand's recent transformation and improved product offerings, which have reportedly increased audience engagement. This marketing initiative builds upon the success of M&S's weekly shoppable social media series.

Key facts

  • M&S has launched a new advertising campaign
  • The campaign features actress Gillian Anderson
  • The campaign reflects M&S's brand transformation and improved products
  • It builds on the success of M&S's weekly shoppable social series

Entities

Institutions

  • M&S

Sources