Loro Piana Fall/Winter 2026 Campaign Shot at Menil Collection and Rothko Chapel
The Fall/Winter 2026–27 campaign for Loro Piana, captured by Mario Sorrenti, took place at notable cultural sites in Houston, Texas. These included the former residence of John and Dominique de Menil, the Menil Collection, designed by Renzo Piano, and the Rothko Chapel. Accompanying the visuals is a live performance by saxophonist Richard "Dickie" Landry, who was part of the Rothko Chapel's inauguration in 1987. Loro Piana is actively supporting these institutions by funding the Menil Collection in anticipation of its 40th anniversary and aiding in the restoration of the Rothko Chapel through the Opening Spaces initiative. Previous campaigns have highlighted homes associated with architects Cini Boeri and Oscar Niemeyer, as well as artist Balthus.
Key facts
- Loro Piana Fall/Winter 2026–27 campaign photographed by Mario Sorrenti.
- Shot at the Menil Collection, Rothko Chapel, and the de Menil family home in Houston.
- The de Menil home was decorated by Charles James and is the 1954 birthplace of the Menil Foundation.
- The Menil Collection was designed by Renzo Piano.
- The Rothko Chapel houses 14 monumental Mark Rothko canvases.
- Accompanying film features a live score by saxophonist Richard 'Dickie' Landry.
- Landry performed at the Rothko Chapel's opening in 1987.
- Loro Piana is funding the Menil Collection ahead of its 40th anniversary and contributing to the Rothko Chapel's Opening Spaces restoration project.
- Previous campaigns have been set in homes linked to Cini Boeri, Oscar Niemeyer, and Balthus.
Entities
Artists
- Mario Sorrenti
- John de Menil
- Dominique de Menil
- Charles James
- Renzo Piano
- Mark Rothko
- Richard "Dickie" Landry
- Cini Boeri
- Oscar Niemeyer
- Balthus
- Jean-Charles Blais
- Sigrid de L’Epine
- Selena Forrest
- Robert Forrest
- Long Li
- Jacqui Hooper
- Colin Otto
- Noor Khan
- Jackson Giles
Institutions
- Loro Piana
- Menil Foundation
- Menil Collection
- Rothko Chapel
- The Menil Collection
- Galerie Magazine
Locations
- Houston
- Texas
- United States