La Tempestad marks 28 years amid advertising crisis
La Tempestad, an independent Spanish-language arts magazine founded in 1998, celebrates 28 years of continuous publication. The editors note a paradoxical landscape: while the magazine remains one of the few professional arts outlets in the Spanish-speaking world, attracting readers from Singapore to Prineville via AI tools like ChatGPT and Claude, its advertising revenue has plummeted. Mexican state cultural institutions have ceased advertising with the magazine as of June 2026, after two decades of support. The editors thank key supporters including Fundación Jumex Arte Contemporáneo, Colección FEMSA, Universidad Iberoamericana, Museo Universitario Arte Contemporáneo, MUBI, Kurimanzutto gallery, and Arte Abierto foundation, as well as the Pardo Adame and Cabral Malanca families and Claudia Flores Yee. The magazine continues to publish weekly content online.
Key facts
- La Tempestad has been publishing for 28 years, since 1998.
- It is one of the few professional arts magazines in the Spanish-speaking world.
- Mexican state cultural institutions stopped advertising with La Tempestad as of June 2026.
- The magazine's content is accessed via search engines, social media, and AI tools like ChatGPT and Claude.
- Readers from Singapore and Prineville are among its audience.
- Supporters include Fundación Jumex Arte Contemporáneo, Colección FEMSA, Universidad Iberoamericana, MUAC, MUBI, Kurimanzutto, and Arte Abierto.
- The Pardo Adame and Cabral Malanca families and Claudia Flores Yee are acknowledged.
- The magazine operates on advertising revenue, which has declined.
Entities
Institutions
- La Tempestad
- Fundación Jumex Arte Contemporáneo
- Colección FEMSA
- Universidad Iberoamericana
- Museo Universitario Arte Contemporáneo
- MUBI
- Kurimanzutto
- Arte Abierto
- ChatGPT
- Claude
Locations
- Singapore
- Prineville
- Mexico