ARTFEED — Contemporary Art Intelligence

John Ball on 40 Years of Design, AI, and the Smithsonian's 'Inaccurate Information' Signs

opinion-review · 2026-08-31

In a conversation with Design Observer, John Ball, the co-founder of the San Diego design agency MiresBall, reflects on his four-decade-long career. The dialogue was initiated by the Trump administration's directive for "inaccurate information" signage at Smithsonian museums, which brought to mind his 2012 poster series titled "Bittersweet Harvest," focused on immigration. Ball underscores the importance of observation and curiosity in design, arguing that designers should aim to enhance understanding rather than simply persuade. He also shares insights about his current initiative, OneSD, which seeks to bridge political gaps. Additionally, he contrasts the analog methods of the past with modern digital tools and discusses the necessity of critical thinking despite the rise of AI. Ball encourages emerging designers to cultivate curiosity and maintain a broad perspective through observation.

Key facts

  • John Ball has worked at MiresBall for 40 years.
  • Ball designed a poster series for the Smithsonian in 2012 about immigration, titled 'Bittersweet Harvest'.
  • The Trump administration ordered 'inaccurate information' signs outside Smithsonian museums.
  • Ball is a board member of the Lux Art Institute in San Diego.
  • MiresBall is currently working on OneSD, a project to heal political divides in San Diego.
  • Ball believes designers help people understand things, not tell them what to think.
  • Ball compares AI in design to the advent of desktop publishing, saying clients still need thinking.
  • Ball advises young designers to observe, question, and embrace entrepreneurial paths.
  • Ball worked in New York for a couple of years early in his career.
  • Ball reads the Wall Street Journal to understand clients' worlds.

Entities

Artists

  • John Ball

Institutions

  • MiresBall
  • Smithsonian
  • Design Observer
  • Lux Art Institute
  • OneSD

Locations

  • San Diego
  • United States
  • New York
  • Seattle

Sources