Indian Digital Auction House Expands Operations to United Kingdom

AstaGuru, a digital auction house founded in Mumbai in 2008, has officially launched operations in the United Kingdom with a dedicated presence in London. The expansion aims to serve European collectors and investors, reflecting increasing international demand for premium art and collectibles. The company, which holds over 40% market share among Indian auction houses, has broadened its offerings beyond Indian modern and contemporary art to include fine jewelry, watches, luxury items, miniature paintings, and rare books. This move represents a significant step in the company's global growth strategy, particularly targeting digitally native collectors.