Designer Jibin Francis on Why a Berlin Master's Changed His Creative Thinking
In a conversation with Creative Gaga, designer Jibin Francis reflects on how his Master's degree in Berlin transformed his design philosophy following his tenure at FTW Design Agency, CRED, and his freelance work. His focus transitioned from merely providing solutions to delving into the profound aspects of design, inspired by his thesis project, VOID, which merges interaction design with public spaces. He points out that while online resources are beneficial, they cannot substitute for the value of community engagement and constructive criticism. His time in Germany altered his view on Indian design, merging storytelling and craftsmanship with minimalistic elements. Francis asserts that true creative development stems from evolving thought processes rather than just mastering tools and admires David Hockney for his continuous evolution and curiosity.
Key facts
- Jibin Francis worked at FTW Design Agency, CRED, and as a freelancer before pursuing a Master's in Germany.
- He studied in Berlin and developed a thesis project called VOID, combining interaction design, public space, and participatory media.
- Francis believes international design education offers community, critical feedback, and cross-cultural perspectives that self-learning cannot replace.
- His industry experience made him a better student by connecting classroom learning with real-world practice.
- Living in Germany changed his view of Indian design, leading him to combine Indian storytelling with German simplicity and research-driven minimalism.
- He uses vibrant, high-contrast colours, especially red, to capture attention and convey energy, passion, and movement.
- Francis admires David Hockney for his continuous evolution while remaining true to his curiosity.
- He argues that true creative growth comes from changing your way of thinking, not from mastering more tools.
Entities
Artists
- Jibin Francis
- David Hockney
Institutions
- Creative Gaga
- FTW Design Agency
- CRED
Locations
- Berlin
- Germany
- Kerala
- Bengaluru
- India