DeepSeek V4 price war forces Xiaomi to slash API costs by 99%
The introduction of DeepSeek's remarkably affordable V4 models has ignited a price competition within China's AI industry, compelling competitors to revise their pricing tactics. In response, Xiaomi has reduced API fees for its MiMo-V2.5 model by as much as 99%, resulting in a dramatic rise in its usage: the model handled 1.7 trillion tokens in the week leading up to Monday, marking a 999% increase and securing the sixth position on OpenRouter. Meanwhile, various Chinese AI companies are exploring alternative monetization strategies in this fiercely competitive local market.
Key facts
- DeepSeek V4 models are ultra-cheap
- Xiaomi slashed API costs for MiMo-V2.5 by up to 99%
- MiMo-V2.5 climbed to sixth place on OpenRouter
- MiMo-V2.5 processed 1.7 trillion tokens in seven days to Monday
- Token usage grew more than 999% from previous week
- Other Chinese AI firms are experimenting with different monetisation approaches
- The transition has not been without friction
- Smartphone and EV maker Xiaomi responded to DeepSeek's pricing
Entities
Institutions
- DeepSeek
- Xiaomi
- OpenRouter
Locations
- China