Branding Project for Egna Sustainable Shopping Mall in Bodø

The design studio by north™ has developed a branding and visual identity system for Egna, a new shopping center scheduled to open in Bodø during the late autumn season. Egna, which translates to 'Suitable' in English, will specialize in environmentally conscious products and services, aiming to simplify consumer decisions that benefit ecological sustainability. The retail establishment will feature merchandise made from sustainable materials, recycled items, refurbished goods, redesigned products, and locally sourced offerings. This initiative represents a commercial approach to promoting ecological responsibility through retail operations. The project highlights the intersection of design, commerce, and environmental awareness in contemporary retail development.