Balenciaga's Fall 2026 Campaign Stars Sarah Pidgeon in Celine Song Film
Balenciaga has released its Fall 2026 campaign film, A New York Minute: Keep Rolling, starring actress Sarah Pidgeon and directed by Celine Song, known for Past Lives and Materialists. The three-part series follows Pidgeon through a day in New York City, featuring Balenciaga's Le City, Le 7 Bowling, and Rodeo bags. Creative director Pierpaolo Piccioli, now a year into his tenure, continues to redefine the Balenciaga woman as embodying quiet strength and authentic practicality. The campaign extends beyond film with a secret Instagram account @keeppprolling sharing behind-the-scenes content and a coffee pop-up at Iconic Magazines. The collection is available at Balenciaga Bal Harbor Shops in Miami and online.
Key facts
- Balenciaga Fall 2026 campaign film titled A New York Minute: Keep Rolling
- Starring actress Sarah Pidgeon
- Directed by Celine Song (Past Lives, Materialists)
- Features Balenciaga Le City, Le 7 Bowling, and Rodeo bags
- Creative director Pierpaolo Piccioli, one year into role
- Campaign includes secret Instagram account @keeppprolling
- Coffee pop-up at Iconic Magazines in New York
- Collection available at Balenciaga Bal Harbor Shops, Miami, and online
Entities
Artists
Institutions
- Balenciaga
- Iconic Magazines
- CULTURED
Locations
- New York City
- New York
- Miami
- Florida
- United States