Audemars Piguet Debuts First Jewelry Collection, Royal Oak Joaillerie, During Paris Fashion Week
On the inaugural day of Paris Fashion Week, Audemars Piguet unveiled its Royal Oak Joaillerie collection, which comprises 18 exquisite items, such as necklaces, earrings, cuffs, and chokers crafted from gold and titanium adorned with precious stones. This collection draws inspiration from the design of the Royal Oak watch, featuring elements from the Vallée de Joux. Highlights include the Dream of Joux necklace, embellished with 42 diamonds and 1,670 sapphires, and the Risoud Eclipse necklace and cuff set with emeralds. Additionally, six cuffs pay homage to nature, while several Frosted Gold chokers and cuffs are created for daily wear. CEO Ilaria Resta remarked on the influence of clients who wear the Royal Oak Mini as jewelry, underscoring the brand's commitment to luxury jewelry, which is thriving compared to other sectors.
Key facts
- Audemars Piguet launched its first jewelry collection, Royal Oak Joaillerie, on the first day of Paris Fashion Week.
- The 18-piece collection includes necklaces, earrings, cuffs, and chokers, with no watches.
- Materials include gold, titanium, diamonds, sapphires, emeralds, amethysts, and spinels.
- The Dream of Joux necklace features 42 pear-shaped diamonds (~63 carats) and 1,670 blue sapphires (>5 carats).
- The Risoud Eclipse necklace and cuff incorporate emeralds and are named after a local forest.
- The Blueberries cuff is set with 506 diamonds, 19 amethyst cabochons, and 16 black spinel cabochons.
- Frosted Gold finish was pioneered with jeweler Carolina Bucci in 2016.
- CEO Ilaria Resta cited client stacking of the 23 mm Royal Oak Mini as inspiration.
Entities
Artists
- Carolina Bucci
- Ilaria Resta
- Gerald Genta
- Jacqueline Dimier
- Bill Prince
Institutions
- Audemars Piguet
- Tiffany
- Cartier
- Bulgari
- Morgan Stanley
- Richemont
- Wallpaper*
- The Blend
- British GQ
- Assouline
Locations
- Paris
- France
- Vallée de Joux
- Switzerland
- Le Brassus
- Risoud Forest