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World Tea Expo 2011 Showcases Specialty Tea Revolution in Las Vegas

festival-fair · 2026-04-22

The ninth annual World Tea Expo was held in Las Vegas over a span of three days, showcasing approximately 300 booths from tea producers, importers, bakers, and equipment suppliers. President George Jage remarked on the evolving tea culture in the U.S., noting that American imports now rival those of the UK. Attendees included retailers and tea enthusiasts who participated in tastings and seminars, such as one led by David Walker addressing manufacturing flaws in tea. Joy Njuguna from Royal Tea of Kenya presented 'Grandpa's Anytime Tea,' while Jane Pettigrew emphasized Kenya's significance in the UK's tea bag market. James Norwood Pratt hosted tastings of Darjeeling teas, and Bill Waddington advocated for Pu-erh as a distinct dark tea category. The event also highlighted teas from Vietnam, Hawaii, and Nepal.

Key facts

  • World Tea Expo was in its ninth year in 2011
  • The event featured around 300 stands over three days in Las Vegas
  • U.S. tea imports matched the UK's for the first time in 2011
  • Specialty teas are driving growth in American tea consumption
  • Kenya supplies over half the content of UK supermarket tea bags
  • Pu-erh tea from Yunnan province improves with age like wine
  • David Walker led a session on detecting defects in tea manufacturing
  • James Norwood Pratt's 'Tea Lover's Treasury' was reissued and showcased at the expo

Entities

Artists

  • George Jage
  • David Walker
  • Joy Njuguna
  • Jane Pettigrew
  • James Norwood Pratt
  • Bill Waddington

Institutions

  • World Tea Expo
  • Royal Tea of Kenya
  • International Tea Importers
  • TeaSource
  • Tea Bloggers Association
  • Walker Tea Review
  • GongfuGirl
  • Harney & Sons
  • In Pursuit of Tea
  • Gschwendner
  • New York Sun
  • artcritical

Locations

  • Las Vegas
  • United States
  • Boston
  • Canada
  • Europe
  • United Kingdom
  • Asia
  • China
  • India
  • Japan
  • East Africa
  • Kenya
  • Mt. Kenya
  • London
  • Argentina
  • Vietnam
  • Hawaii
  • Nepal
  • Yunnan province
  • Anhua County
  • Hunan
  • New York
  • 433 Broome Street
  • Crosby Street
  • Broadway
  • 33 Crosby Street
  • Grand streets
  • 2169 Broadway
  • 76th & 77th streets

Sources