Wang Yuxiang designs Piedmont pavilion at Vinitaly 2023
Chinese artist Wang Yuxiang, who was born in 1997 in Anhui and currently lives in Italy, won the ninth Vinitaly competition to design the Piedmont pavilion for Italy's top wine fair, which took place in Verona from April 2 to 5, 2023. His installation, inspired by a Chinese poem, turns Pavilion 10's entrance into a mountain pass. Inside, guests embark on a creative experience that connects wine fermentation, the area's geological background, and Nietzsche’s view of the Dionysian myth. Combining woodcut techniques, pastels, photography, and 3D digital art, Yuxiang was selected by a jury from Artissima and other organizations. A graduate of RUFA, he also created 'Pensa di Uscire' for a museum in Rome this year.
Key facts
- Wang Yuxiang won the ninth Vinitaly competition to design the Piedmont pavilion.
- The 55th Vinitaly took place in Verona from April 2 to 5, 2023.
- The project title is 'Drunk, he knows not the sky is afloat in the water; A boat laden with sweet dreams weighs down the Milky Way'.
- The entrance of Pavilion 10 is designed as a mountain pass.
- Yuxiang combines woodcut, pastel, photography, and 3D digital processing.
- The selection involved Artissima, Regione Piemonte, and Piemonte Land of Wine.
- Curator Niccolò Giacomazzi selected five under-35 artists for the competition.
- Piedmont is the only Italian and European region using contemporary art to promote its agri-food brand.
Entities
Artists
- Wang Yuxiang
- Alice Ronchi
Institutions
- Artissima
- Regione Piemonte – Direzione Agricoltura e cibo
- Piemonte Land of Wine
- Vinitaly
- Museo Nazionale Etrusco di Villa Giulia
- RUFA
- La Stampa
- Artribune
Locations
- Piedmont
- Verona
- Italy
- Anhui
- China
- Rome