ARTFEED — Contemporary Art Intelligence

Vittorio Sgarbi proposes antimicrobial film to reopen museums

other · 2026-04-27

Vittorio Sgarbi, art critic, historian, parliamentarian, mayor of Sutri, and president of the Mart – Museum of Modern and Contemporary Art of Trento and Rovereto, announced the 'Membrana Culture' protective film at the press room of the Chamber of Deputies. The film, produced by the Serge Ferrari group and marketed by the Italian company GLAB of Reggio Emilia, uses patented silver ion technology to reduce viruses and bacteria by 85% within five minutes of contact and up to 99% with prolonged use, with a certified three-year lifespan. Sgarbi stated that the Mart in Rovereto is already using the film and that museums are essential services under Italian law, comparable to hospitals, transport, and schools. The proposal comes amid Sgarbi's controversial history with health regulations, including a summer ordinance in Sutri banning masks and a public altercation at the Venice Film Festival. The film could be applied to schools, gyms, public transport, bars, shops, and healthcare facilities, though its effectiveness against airborne transmission and social distancing remains unproven.

Key facts

  • Vittorio Sgarbi announced Membrana Culture at the Chamber of Deputies press room.
  • Membrana Culture is a protective film using silver ion technology.
  • The film reduces viruses and bacteria by 85% in 5 minutes and 99% with prolonged use.
  • The film has a certified duration of three years.
  • Membrana Culture is produced by Serge Ferrari and marketed by GLAB of Reggio Emilia.
  • Sgarbi is president of the Mart – Museum of Modern and Contemporary Art of Trento and Rovereto.
  • The Mart in Rovereto is already using the film.
  • Sgarbi previously issued an ordinance in Sutri banning masks and had a conflict at the Venice Film Festival.

Entities

Artists

  • Vittorio Sgarbi

Institutions

  • Mart – Museo dell’arte moderna e contemporanea di Trento e Rovereto
  • Serge Ferrari
  • GLAB
  • Camera dei Deputati
  • Corriere della Sera
  • Artribune

Locations

  • Sutri
  • Italy
  • Rovereto
  • Trento
  • Reggio Emilia
  • Rome
  • Venice

Sources