Vincenzo Trione on IULM's New Art, Tourism and Markets Faculty

Vincenzo Trione, the dean of the newly established Faculty of Arts, Tourism and Markets at IULM University in Milan, discusses the program's objectives prior to the admission examination scheduled for September 26 at 9:30 AM. This faculty integrates modern art education with the management of cultural heritage, emphasizing art history, the interaction between art and media, and the preservation of heritage. It provides three-year degree programs in Arts, Design and Entertainment, and Tourism: Culture and Territorial Development, along with a master’s degree in Arts, Heritage and Markets. Enrollment has increased by 20-25% each year. Notable guest speakers include Antonio Scurati and Patrizia Sandretto Re Rebaudengo, and IULM partners with La Triennale di Milano for practical learning opportunities. Trione points out the rise of new roles such as cultural mediator, which remain unaddressed by Italian universities.