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US Pavilion at Expo 2020 Dubai: 'What Moves You?'

architecture-design · 2026-05-04

The US Pavilion at Expo 2020 Dubai, designed by architect Curtis W. Fentress, features a circular form with a ramp that doubles as exhibition space and leads to a terrace. The exterior is covered with video screens. The theme 'What moves you? The spirit of mobility' explores movement, technology, and sustainability. Multimedia design is by George P. Johnson Experiential Marketing. Sponsors include PepsiCo, which will provide beverages and snacks. Virgin Hyperloop One will showcase a Hyperloop driving experience. The pavilion is funded and managed by Pavilion USA 2020, a consortium of US companies. Frederick M. Bush (President) and Gregory D. Houston (CEO) stated the pavilion showcases US cultural and commercial achievements. The interior displays high-tech exhibits like machines, aircraft, astronaut tools, and the Hyperloop. The design evokes the Guggenheim Museum. Expo 2020 runs from October 20, 2020 to April 10, 2021.

Key facts

  • US Pavilion at Expo 2020 Dubai designed by Curtis W. Fentress.
  • Theme: 'What moves you? The spirit of mobility'.
  • Circular building with a ramp and video screens on exterior.
  • Multimedia design by George P. Johnson Experiential Marketing.
  • PepsiCo is Official Beverage and Snack Partner.
  • Virgin Hyperloop One to showcase Hyperloop experience.
  • Pavilion USA 2020 consortium funds and manages the pavilion.
  • Expo 2020 Dubai runs October 20, 2020 to April 10, 2021.

Entities

Artists

  • Curtis W. Fentress

Institutions

  • Pavilion USA 2020
  • George P. Johnson Experiential Marketing
  • PepsiCo
  • Virgin Hyperloop One
  • Expo 2020
  • Artribune

Locations

  • Dubai
  • United Arab Emirates
  • Detroit
  • California
  • Milan
  • Shanghai

Sources