ARTFEED — Contemporary Art Intelligence

Tree VR: Experiencing Deforestation Through an Avatar

digital · 2026-05-04

Milica Zec and Winslow Turner Porter III's virtual reality piece 'Tree' premieres in Italy at the Ferrara International Festival from October 5 to 7, 2018. The work invites viewers to embody a rainforest tree from seed to felling, addressing tropical deforestation. Supported by Fondazione Pianoterra, it is the second chapter of a trilogy exploring planetary life. The first chapter, 'Giant', focused on war from a child's perspective. FAO estimates 7 million hectares of forest lost annually. The installation begins with planting a real seed, then VR immersion through tree life stages, ending with a seed as a symbol of action. Artists partner with The Rainforest Alliance. The trilogy concludes in 2020 with 'Breathe', a VR film about hope.

Key facts

  • Milica Zec and Winslow Turner Porter III created 'Tree'.
  • 'Tree' is a virtual reality artwork about deforestation.
  • It premieres at the Ferrara International Festival from October 5 to 7, 2018.
  • The project is supported by Fondazione Pianoterra.
  • 'Tree' is the second chapter of a trilogy; first was 'Giant'.
  • FAO reports 7 million hectares of forest lost annually.
  • The experience starts with planting a real seed and ends with a seed.
  • The Rainforest Alliance is a project partner.
  • The third chapter 'Breathe' is planned for 2020.

Entities

Artists

  • Milica Zec
  • Winslow Turner Porter III

Institutions

  • Fondazione Pianoterra
  • The Rainforest Alliance
  • FAO
  • Ferrara International Festival

Locations

  • Ferrara
  • Italy

Sources