ARTFEED — Contemporary Art Intelligence

Transgender inclusion in fashion: Louis Vuitton, Chanel, Victoria's Secret

other · 2026-05-04

On October 1, 2019, Nicolas Ghesquière projected singer Sophie's face on a giant screen in the Cour Carrée of the Louvre during Paris Fashion Week. Sophie, who confirmed her transgender identity in October 2017, performed her hit "It's Okay to Cry." Louis Vuitton's latest campaign also features trans model Indya Moore alongside actresses Michelle Williams, Thandie Newton, and Chloë Grace Moretz. Moore, a 24-year-old non-binary actor, gained fame from the TV series "POSE," set in New York's ballroom community of the 1980s and 1990s. The show, created by Ryan Murphy, draws inspiration from Madonna's "Vogue," which sold over 6 million copies and popularized voguing. Murphy's series is described as a transgender "Sex and the City" with social ambitions, addressing AIDS deaths and the distinction between integration and inclusion. In fashion, Valentina Sampaio became the first trans model on the cover of Vogue Paris in 2017 and later secured a contract with Victoria's Secret. The brand's campaign also features trans model May Simón Lifschitz, plus-size model Ali Tate Cutler, Olivia Sang, and Laura Rakhman-Kidd. Chanel hired its first openly transgender model, Teddy Quinlivan, for its Rouge Coco lipstick campaign. Quinlivan, who has walked for Gucci and Chloé, announced the news on Instagram, expressing pride in representing her community and sharing her personal struggles.

Key facts

  • Nicolas Ghesquière projected Sophie's face on a giant screen at the Louvre on October 1, 2019.
  • Sophie confirmed her transgender identity in October 2017.
  • Louis Vuitton's campaign includes trans model Indya Moore.
  • Indya Moore stars in the TV series 'POSE,' created by Ryan Murphy.
  • Madonna's 'Vogue' sold over 6 million copies and influenced the ballroom scene.
  • Valentina Sampaio was the first trans model on Vogue Paris cover in 2017.
  • Victoria's Secret hired its first transgender model, Valentina Sampaio.
  • Chanel hired its first openly transgender model, Teddy Quinlivan, for its Rouge Coco campaign.

Entities

Artists

  • Sophie
  • Samuel Long
  • Indya Moore
  • Michelle Williams
  • Thandie Newton
  • Chloë Grace Moretz
  • Ryan Murphy
  • Madonna
  • David Fincher
  • Valentina Sampaio
  • May Simón Lifschitz
  • Ali Tate Cutler
  • Olivia Sang
  • Laura Rakhman-Kidd
  • Teddy Quinlivan
  • Jürgen Habermas
  • Aldo Premoli

Institutions

  • Louis Vuitton
  • Louvre
  • Victoria's Secret
  • Chanel
  • Gucci
  • Chloé
  • Vogue Paris
  • Artribune
  • Feltrinelli

Locations

  • Paris
  • France
  • Cour Carrée
  • Louvre
  • New York
  • United States
  • London
  • Milan
  • Sicily
  • Cernobbio

Sources