Tiffany's Landmark NYC Store Reopens as Art-Filled Destination
After a four-year renovation, Tiffany & Co.'s flagship store at Fifth Avenue and 57th Street reopens on April 28, 2023, now under LVMH ownership (acquired in 2021 for $16 billion). The 10-story building, originally designed by Cross&Cross in 1940, was restructured by OMA with three new floors added. Peter Marino curated the interior, featuring a spiral staircase with rock crystal balustrade as a homage to Elsa Peretti. The store houses around 40 artworks, including Jean-Michel Basquiat's 'Equals Pi' at the entrance, plus works by Damien Hirst, Jenny Holzer, Richard Prince, Rashid Johnson, Anish Kapoor, and Julian Schnabel (who also created limited-edition plates). The eighth and ninth floors host exhibition spaces and a terrace. Other amenities include a Blue Box Café by chef Daniel Boulud and an Audrey Hepburn experience room with a replica of her Givenchy dress from 'Breakfast at Tiffany's'. LVMH's Alexandre Arnault, vice president and communications head, drove the art-focused direction. The renovation cost remains undisclosed.
Key facts
- Tiffany's flagship store reopens April 28, 2023 after four-year renovation.
- Located at Fifth Avenue and 57th Street, New York.
- LVMH acquired Tiffany in 2021 for $16 billion.
- Building originally designed by Cross&Cross in 1940.
- OMA handled architectural restructuring, adding three floors.
- Peter Marino curated the interior design.
- Store features a spiral staircase with rock crystal balustrade honoring Elsa Peretti.
- Approximately 40 artworks on display, including Basquiat's 'Equals Pi' at entrance.
- Artists include Damien Hirst, Jenny Holzer, Richard Prince, Rashid Johnson, Anish Kapoor, Julian Schnabel.
- Julian Schnabel created limited-edition plates for Tiffany.
- Eighth and ninth floors have exhibition spaces and a terrace.
- Blue Box Café by chef Daniel Boulud.
- Audrey Hepburn experience room with replica Givenchy dress.
- Alexandre Arnault is vice president and communications head.
- Renovation cost undisclosed.
Entities
Artists
- Jean-Michel Basquiat
- Damien Hirst
- Jenny Holzer
- Richard Prince
- Rashid Johnson
- Anish Kapoor
- Julian Schnabel
- Elsa Peretti
- Audrey Hepburn
- Truman Capote
- Blake Edwards
- Gustave Caillebotte
- Bernard Arnault
- Alexandre Arnault
- Anthony Ledru
- Peter Marino
- Daniel Boulud
Institutions
- Tiffany & Co.
- LVMH
- OMA
- Cross&Cross
- Fondation Louis Vuitton
- Casa Atellani
- Givenchy
- Artribune
Locations
- New York
- United States
- Fifth Avenue
- East 57th Street
- Paris
- France
- Milan
- Italy