Thrive Travel: Modular UI UX Design by Roman Yashchenko
Roman Yashchenko has presented a UI/UX design case study for Thrive Travel, a consumer-focused flight booking platform, showcased on Behance. This initiative tackles issues such as overwhelming choices and unclear pricing through a modular design framework. Drawing insights from interviews with more than 20 travelers, the interface features a sleek dark/light mode, spaced-out metadata, and fare breakdown cards. It streamlines the booking process by removing unnecessary filters and categorizing flight information into modular sections for better understanding. Yashchenko's design utilizes a modular grid to enhance scalability and visual organization. Usability tests revealed a 25% decrease in booking time and a 30% drop in search abandonment rates, highlighting both accessibility and design performance.
Key facts
- Roman Yashchenko designed the UI/UX for Thrive Travel, a B2C flight booking platform.
- The design is based on qualitative interviews with over 20 travelers.
- The interface features a clean, high-contrast dark and light mode layout.
- The design system uses modular horizontal containers for flight comparison data.
- Usability testing showed a 25% reduction in time-to-booking.
- Search abandonment rates decreased by 30%.
- The project is showcased on Behance.
- The design covers web and mobile viewports, including mobile apps and tablets.
Entities
Artists
- Roman Yashchenko
Institutions
- Behance