Three cultural goals for 2024: beyond economics to community and participation
Stefano Monti, partner at Monti&Taft, writing for Artribune, proposes three concrete objectives for the cultural sector in 2024. First, culture should offer an alternative to nightlife based solely on clubbing and alcohol consumption, especially in small and medium towns, by promoting spontaneous cultural activities that provide fulfillment beyond consumerism. Second, culture should establish secular community rituals that are not targeted or profiled, creating regular moments where diverse people interact outside their personal and professional circles, fostering citizenship. Third, culture must encourage active citizen participation in public life, countering the trend of passive user vs. administrator, and involving the elderly and youth. Additionally, culture should clarify concrete professional outlets to avoid precarious careers, addressing the oversupply of workers relative to demand. Monti emphasizes that these goals require long-term planning beyond single governments or administrations, and that culture should also question assumptions about personal, civil, and democratic life.
Key facts
- Stefano Monti is partner at Monti&Taft, active in management, advisory, strategic positioning, business modeling, economic and financial consulting, impact analysis, and investment network creation.
- The article proposes three main objectives for culture in 2024: alternative to clubbing, secular community rituals, and fostering citizen participation.
- First objective: provide an alternative to nightlife based on clubbing and alcohol, especially in small and medium towns, through spontaneous cultural offerings.
- Second objective: create secular, non-profiled community rituals where different people coexist regularly, building citizenship.
- Third objective: encourage active citizen participation in public life, involving elderly and youth, reversing the passive user vs. administrator dynamic.
- Additional objective: clarify concrete professional outlets in culture to avoid precarious careers, addressing oversupply of workers.
- Monti argues these goals require long-term planning beyond single governments or administrations.
- The article is published on Artribune, an Italian art news platform.
Entities
Artists
- Stefano Monti
Institutions
- Monti&Taft
- Artribune
Locations
- Italy