ARTFEED — Contemporary Art Intelligence

The Onion Strikes Licensing Deal to Take Over Infowars, Appoints Tim Heidecker as Creative Director

other · 2026-04-21

On Monday, The Onion and its parent company, Global Tetrahedron, revealed a licensing deal to manage Infowars, the controversial right-wing brand established by Alex Jones. This agreement comes after a 17-month legal struggle following a failed acquisition attempt that a bankruptcy judge halted in 2022. Under the terms, The Onion will pay $81,000 monthly for six months to the bankruptcy manager, with a potential six-month extension. Ben Collins, CEO of The Onion, characterized the agreement as a two-year pursuit for justice on behalf of Sandy Hook families. Tim Heidecker is set to become Infowars' creative director, as noted in Collins' Bluesky update. Infowars filed for bankruptcy after Jones lost a $1.4 billion defamation case in 2022 to Sandy Hook victims' families, whom he falsely accused of being actors. Having run the site for over 25 years, Jones faced financial ruin. The Onion, now under tech executive Jeff Lawson, aims to reclaim its subversive comedic identity, though the licensing deal awaits judicial approval.

Key facts

  • The Onion announced a licensing deal to take over Infowars on Monday
  • The deal requires $81,000 monthly payments for six months with extension option
  • Comedian Tim Heidecker will become Infowars' creative director
  • This follows a previous blocked acquisition attempt 17 months ago
  • Alex Jones lost a $1.4 billion defamation lawsuit in 2022
  • Infowars was founded by Alex Jones and operated for over 25 years
  • The Onion is owned by tech executive Jeff Lawson
  • The deal still requires judicial approval

Entities

Artists

  • Tim Heidecker
  • Alex Jones
  • Ben Collins

Institutions

  • The Onion
  • Global Tetrahedron
  • Infowars
  • Free Speech Systems
  • AP news agency

Locations

  • Connecticut
  • United States

Sources