ARTFEED — Contemporary Art Intelligence

The Devil Wears Prada 2: Product Placement Outshines Script

other · 2026-04-29

Twenty years after the original, the sequel to 'The Devil Wears Prada' prioritizes a parade of fashion looks and product placements over narrative depth, catering primarily to fans of the first film.

Key facts

  • Sequel released 20 years after the first film
  • Film features extensive product placement
  • Fashion parade is a central element
  • Script is less developed than product placements
  • Targeted at fans of the original

Entities

Institutions

  • Le Monde

Sources