The Accidental Hit: How a Teen's Practice Tape Became the World's Most Famous Hold Music
Tim Carleton's "Opus No. 1," recorded as a teenager in 1989 on a Yamaha DX7 synthesizer, became the default hold music for Cisco phone systems and one of the most ubiquitous pieces of modern music. The melody, inspired by Yanni, Kitaro, and Art of Noise, was never intended for public consumption. Carleton's childhood friend Darrick Deel, who worked at Cisco, submitted the track as an Easter egg. Cisco used it for free, and it became the only music supplied on their phone systems. The history of hold music predates Carleton by over a century, beginning with harmonic telegraphy and Alexander Graham Bell's demonstrations. Alfred Levy filed the first patent for a "telephone hold program system" in 1962, granted in 1966. Early hold music used radios, then endless-loop cassettes, which degraded over time. Despite advances in technology, hold music remains a scapegoat for poor customer service. Carleton's track still plays for government agencies like Australia's Centrelink, the UK's National Health Service, and the Royal Canadian Mounted Police, and has found new life on TikTok.
Key facts
- Tim Carleton recorded 'Opus No. 1' in 1989 on a Yamaha DX7 synthesizer.
- The melody was inspired by Yanni, Kitaro, and Art of Noise.
- Carleton's childhood friend Darrick Deel submitted the track to Cisco as an Easter egg.
- Cisco used the music for free and it became the default hold music on their phone systems.
- Alfred Levy filed patent 3,246,082 for a 'telephone hold program system' on March 26, 1962.
- The patent was granted on April 12, 1966.
- Early hold music often used radios, which raised copyright concerns.
- Endless-loop cassette cartridges were used but degraded over time.
- 'Opus No. 1' plays for Australia's Centrelink, UK's NHS, and Royal Canadian Mounted Police.
- The track has gained popularity on TikTok.
Entities
Artists
- Tim Carleton
- Darrick Deel
- Alfred Levy
- Jon D. Paul
- Alexander Graham Bell
- Thomas Watson
- Yanni
- Kitaro
- Art of Noise
- Harold D. Wallace Jr.
- Claude Fischer
- Tim Brown
- Leo DeLuca
Institutions
- Cisco
- Smithsonian's National Museum of American History
- University of California, Berkeley
- Easy On Hold
- AT&T Archives and History Center
- Allstate Investment Corp.
- Western Electric
- Gordon's Music & Sound
- Centrelink
- National Health Service
- Royal Canadian Mounted Police
- The New York Times
- Scientific American
- Rolling Stone
- Popular Science
- Pitchfork
- Columbia Journalism School
Locations
- Fairfield
- California
- Glen Cove
- New York
- Philadelphia
- Raleigh
- North Carolina
- Australia
- United Kingdom
- Canada