Tatanka Journal and Nicolò Oriani design new font for Artribune Magazine #55

Tatanka Journal, in collaboration with Nicolò Oriani, has designed a new lettering for Artribune Magazine #55. The font, named 'Reset', is introduced in an editorial context that critiques the rhetoric of restart and the desire to return to a 'normal' that the author, Giampaolo Provenzano, describes as 'assassina' (murderous). The text calls for a new imaginary and a reset of social cartography, rejecting nostalgia for the old normal. The article also promotes Artribune's newsletters: 'Incanti' on the art market, 'Render' on urban regeneration, and 'PAX' on cultural tourism. The font is part of the magazine's graphic identity for this issue.