Stella McCartney and H&M Reunite for New Collection Launch Party in NYC
Stella McCartney and H&M celebrated their second collaboration with a club night in Manhattan's Chelsea neighborhood, 21 years after their first partnership. The event featured DJ sets by Mark Ronson, Zuri Marley, and Daisy O'Dell, plus a surprise performance by English rapper Dave. Attendees included Janelle Monáe, Amelia Gray, Yasmin Wijnaldum, Lila Moss, and Reneé Rapp, who fronts the campaign alongside Angelina Kendall and Adwoa Aboah. The collection uses certified and recycled fibers, including alternatives like industrial corn, highlighting sustainability. McCartney arrived late with Monáe, and models staged a runway show blending catwalk and club. The collection launches May 7 in select stores and on hm.com.
Key facts
- Stella McCartney and H&M collaborated for the second time, 21 years after their first partnership.
- The launch party was held in Manhattan's Chelsea neighborhood.
- DJ sets by Mark Ronson, Zuri Marley, and Daisy O'Dell.
- Surprise live performance by English rapper Dave.
- Attendees included Janelle Monáe, Amelia Gray, Yasmin Wijnaldum, Lila Moss, and Reneé Rapp.
- Reneé Rapp fronts the campaign alongside Angelina Kendall and Adwoa Aboah.
- The collection uses certified and recycled fibers, including industrial corn alternatives.
- Collection launches May 7 in select stores and on hm.com.
Entities
Artists
- Stella McCartney
- Karl Lagerfeld
- Mark Ronson
- Zuri Marley
- Daisy O'Dell
- Dave
- Janelle Monáe
- Amelia Gray
- Yasmin Wijnaldum
- Lila Moss
- Reneé Rapp
- Angelina Kendall
- Adwoa Aboah
- Jeff Koons
- Lívia Nunes
- Abby Champion
- Alva Claire
- Juana Burga
- Lux Pascal
- Edie Liberty Rose
- Jihoon Kim
- Daniel Ervér
- Ann-Sofie Johansson
- Jeanette Madsen
- Hanna Mw
- Megan Williams
- Stella Jones
- Emma Winder
- Olivia Neill
- Jade Picon
- Aidan Dang
Institutions
- H&M
- Vogue
- Joe's Pizza
Locations
- Manhattan
- Chelsea
- New York City
- United States
- London
- United Kingdom
- Los Angeles