Slowcool: A Design Ice Cream Tub That Slows Melting
After the September 2022 floods devastated Senigallia, gelato master Paolo Brunelli collaborated with architect Riccardo Diotallevi to create Slowcool, a patented ice cream container that slows melting. The tub holds three cups in a thermal tray with a water-glycol coolant mixture, preserving the gelato's texture for a prolonged tasting experience. Made from food-grade polymer with a transparent lid and carrying handle, the design addresses the challenges of delivery and takeaway consumption that surged during the pandemic. Brunelli's Senigallia shop, damaged by the flood, will reopen renovated according to Diotallevi's project.
Key facts
- Paolo Brunelli is a nationally renowned gelato maker from the Marche region.
- The September 2022 flood severely damaged Senigallia, including Brunelli's shop on Via Carducci.
- Architect Riccardo Diotallevi designed the renovation of Brunelli's Senigallia shop.
- Diotallevi and Brunelli jointly developed the Slowcool ice cream container.
- Slowcool is a patented container that holds three gelato cups in a thermal tray.
- The thermal tray contains a water-glycol coolant mixture to maintain low temperatures.
- The container is made of food-grade polymer with a transparent lid and a carrying handle.
- The design aims to solve the problem of gelato melting during delivery and takeaway.
- Brunelli's main production facility is in Marzocca.
- The Slowcool project falls under the category of food design.
Entities
Artists
- Paolo Brunelli
- Riccardo Diotallevi
Institutions
- Artribune
Locations
- Senigallia
- Marche
- Via Carducci
- Misa
- Marzocca