Simpson characters model for Balenciaga in animated short
Balenciaga released a ten-minute animated short featuring characters from The Simpsons to promote its Spring-Summer 2022 collection. The story follows Homer Simpson seeking help from the fashion house to buy a gift for Marge's birthday. Balenciaga sends a dream dress to Springfield, but the high cost limits Marge to wearing it for only half an hour. After returning the dress with a heartfelt letter, Balenciaga is moved and organizes a runway show in Springfield with the townspeople as models. The short includes cameos by Anna Wintour, Kim Kardashian, Justin Bieber, and Kanye West, all with yellow skin. The premiere took place at the Théâtre du Châtelet in Paris during Paris Fashion Week, accompanied by a red carpet event where celebrities wore Balenciaga and were broadcast live on screens and social media.
Key facts
- Balenciaga released a 10-minute animated short with The Simpsons characters.
- The short premiered at Théâtre du Châtelet in Paris during Paris Fashion Week Spring-Summer 2022.
- The story involves Homer Simpson asking Balenciaga for help with Marge's birthday gift.
- Marge wears the dress for only half an hour due to high cost.
- Balenciaga organizes a runway show in Springfield with residents as models.
- Cameos include Anna Wintour, Kim Kardashian, Justin Bieber, and Kanye West.
- A red carpet event featured celebrities wearing Balenciaga, broadcast live.
- The short was promoted via Balenciaga's social media channels.
Entities
Artists
- Anna Wintour
- Kim Kardashian
- Justin Bieber
- Kanye West
- Matt Groening
Institutions
- Balenciaga
- Théâtre du Châtelet
- Artribune
Locations
- Paris
- France
- Springfield