Shanghai's West Bund District Launches Visual Identity Design Competition

West Bund, a Shanghai district known for its concentration of art galleries, private museums, and the West Bund Art & Design fair, has launched a design competition called 'West Bund X'. The open call invites submissions for a new logo that must capture the area's identity as both a vibrant waterfront and a major cultural hub. Applications are due by 12 May 2017, with full requirements available online. This initiative seeks to establish a visual identity reflecting the district's growing prominence in the cultural landscape.