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Samsung's Competitors Use Better Samsung Sensors Than Its Own Flagship

other · 2026-05-31

Samsung's Galaxy S26 Ultra continues to use the three-year-old Isocell HP2 sensor for its main camera, while competitors like Vivo and Xiaomi have access to Samsung's more advanced HP9 sensor. Samsung executives justify this by emphasizing system-level optimization over component upgrades, but critics note the company's own sensor division sells better hardware to rivals. The S26 Ultra features a wider f/1.4 aperture and improved ProVisual Engine, but action and low-light photography remain challenging. Samsung prioritizes thin design and consistent performance, but its vertical integration creates a contradiction where one division sells cutting-edge sensors while another defends using older ones.

Key facts

  • Galaxy S26 Ultra uses Samsung Isocell HP2 sensor, same as S23 Ultra
  • Samsung sells its more advanced HP9 sensor to Vivo and Xiaomi
  • Samsung executives cite system-level optimization for not upgrading
  • S26 Ultra has wider f/1.4 aperture but same main sensor hardware
  • Samsung is second only to Sony in image sensor market share
  • S26 Ultra's 3x telephoto uses a smaller Isocell 3LD sensor
  • Samsung focuses on thin design, limiting larger sensor integration
  • Action and low-light photography remain weak points on S26 Ultra

Entities

Institutions

  • Samsung
  • Samsung System LSI Business
  • Samsung MX Business
  • PetaPixel
  • TechInsights
  • Sony
  • Vivo
  • Xiaomi
  • Oppo
  • Galaxy Store
  • Lightroom
  • C2PA

Sources