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Salone Raritas debuts at Salone del Mobile 2026, highlighting collectible design's rise amid industrial fair declines

festival-fair · 2026-04-14

Salone Raritas, a new fair dedicated to collectible design, is set to debut at Salone del Mobile 2026, taking place from April 21-26 at Fiera Milano in Rho, Italy. It will feature a lantern-like installation by Formafantasma in pavilions 9-11 and host 25 international exhibitors, including Nina Yashar from Nilufar, under the curation of anthropologist Annalisa Rosso. This event arises as traditional industrial design fairs like IMM Cologne and Stockholm Furniture Fair experience cancellations or reduced schedules, while collectible design events such as Collectible in New York and Fog in San Francisco are thriving. Maria Porro, president of Salone del Mobile, highlights this shift as a reflection of a creative culture that transcends disciplines, referencing historical figures like William Morris and Andrea Branzi. Rosso prioritizes identity and emotional connections in design, while Dan Thawley from Matter and Shape emphasizes the need for fairs to evolve to meet audience expectations. Yashar believes Raritas enhances her Milan venues, catering to younger, diverse crowds and offering enriched experiences with talks and food. The fair may eventually explore more immersive environments beyond the Rho-Pero fairground, indicating a broader acceptance of collectible design.

Key facts

  • Salone Raritas debuts at Salone del Mobile 2026 from April 21-26 at Fiera Milano in Rho, Italy.
  • The fair occupies pavilions 9-11 with a space designed by Formafantasma and hosts 25 international exhibitors.
  • It is curated by Annalisa Rosso and supported by Salone del Mobile president Maria Porro.
  • Industrial design fairs like IMM Cologne (cancelled 2025) and Stockholm Furniture Fair (biennial from 2027) are declining.
  • Collectible design events such as Collectible in New York and Fog in San Francisco are growing in popularity.
  • Nina Yashar of Nilufar is an exhibitor, viewing Raritas as amplifying her Milan venues in an institutional context.
  • Dan Thawley of Matter and Shape in Paris argues fair formats need adaptation for audience atmosphere and service.
  • The fair highlights a shift toward identity and emotional connection in design, with historical references to William Morris, Carlo Mollino, and Andrea Branzi.

Entities

Artists

  • Andrea Mancuso
  • David/Nicolas
  • Carlo Mollino
  • Andrea Branzi
  • William Morris
  • Giuseppe Scapinelli
  • Hugo Macdonald
  • Maria Porro
  • Annalisa Rosso
  • Nina Yashar
  • Dan Thawley
  • Rosa Bertoli
  • Ilse Crawford
  • Andrea Trimarchi
  • Simone Farresin

Institutions

  • Salone Raritas
  • Salone del Mobile
  • Fiera Milano
  • Formafantasma
  • Nilufar
  • Nilufar Opposite
  • Nilufar Edition
  • Nilufar Depot
  • IMM Cologne
  • Stockholm Furniture Fair
  • Collectible
  • Fog
  • Unique Design X
  • Nomad
  • Matter and Shape
  • MIART
  • Harewood House Biennial
  • Bard
  • Wallpaper*
  • Monocle
  • Studioilse
  • Airbnb
  • Vitra
  • Ikea
  • Instagram
  • Erdem
  • The Goldsmith's Company
  • Salone del Mobile.Milano
  • Glocal Design Magazine

Locations

  • Milan
  • Italy
  • Rho
  • New York
  • United States
  • San Francisco
  • Mexico City
  • Mexico
  • Paris
  • France
  • Edinburgh
  • United Kingdom
  • New Delhi
  • India
  • Fiera Milano Rho

Sources