Saatchi Gallery: 30 Years of Marketing and Art

The Saatchi Gallery's online presence boasts the tagline 'World's No. 1 Museum on Social Media,' highlighting its marketing-focused approach. Established in 1985 by the polarizing collector and ex-advertising executive Charles Saatchi, the website showcases a section titled '30 Years 300+ Artists Exhibited,' chronicling acquisitions and exhibitions from 1985 to 2015. The gallery's first exhibition featured notable artists such as Charles Saatchi, Brice Marden, Cy Twombly, and Andy Warhol, with subsequent displays including Carl Andre and Sol LeWitt in 1988, alongside Philip Guston and Sigmar Polke. Saatchi played a pivotal role in the YBA movement through the 1997-2000 'Sensation' exhibition, which showcased talents like Damien Hirst and Tracey Emin. The gallery continues to promote emerging international artists and trends, exemplified by the 2017 project 'From Selfie to Self-Expression' in partnership with Huawei. For deeper insights, Saatchi's autobiography, 'My Name Is Charles Saatchi and I Am an Artoholic' (Phaidon, 2010), is available.