Rome pizzeria 180grammi commissions artist Lucamaleonte for new menu design

180grammi, a pizzeria in Rome's Centocelle district known for its Roman-style pizza, has commissioned artist Lucamaleonte to illustrate its new menu. The collaboration is part of an ongoing series where the pizzeria invites artists to design its menus, following previous partnerships with street artists Solo & Diamond (2024), Gemello, and Camilla Falsini. Owner Jacopo Mercuro, who opened the first location in 2017-2018, aims to give the pizzeria a distinct visual identity rooted in urban culture. Lucamaleonte's menu draws inspiration from Rome as both a city and a football club, featuring a reference to a historic banner from the Curva Sud ultras that read "Ti amo" during the Lazio-Roma derby on October 23, 1983. The selection process involves Mercuro, graphic designer Stefano Beffa, and cartoonist Manolo Morrone, with an emphasis on discovering new talent. Future plans include satellite projects and potential collaborations with tattoo artists and international creators.