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Rimowa launches orange and magenta suitcases with campaign featuring Rossy de Palma

other · 2026-04-21

German luggage brand Rimowa has introduced orange and magenta shades to its Essential suitcase range, available from 23 April 2026. The new colors, inspired by Pop-era optimism, aim to convey individuality and playful sophistication. Spanish actress Rossy de Palma, known as an Almodóvar muse, leads the campaign. The Essential line, made from premium polycarbonate, includes sizes from Cabin to Trunk Plus, featuring a telescopic handle, Multiwheel system, TSA locks, and a dual-compartment interior with Flex Divider compression, all backed by a lifetime guarantee. Prices start at £680 for the Cabin and go up to £1,080 for the Trunk Plus. The orange hue extends to the Groove Cross-Body Bag Small in Italian calf leather, along with accessories like packing cubes and a toiletry pouch. Rimowa's previous colors include Terracotta red, Ballerina pink, and green, with the brand's signature ridged aluminium shell often seen in silver and black. The release targets bright getaways, emphasizing technical features and a complete travel system.

Key facts

  • Rimowa launches orange and magenta suitcases in its Essential range
  • Available from 23 April 2026
  • Prices start at £680 for Cabin, up to £1,080 for Trunk Plus
  • Campaign features Spanish actress Rossy de Palma
  • Colors inspired by Pop-era optimism for individuality and sophistication
  • Essential suitcases made from premium polycarbonate with lifetime guarantee
  • Includes features like telescopic handle, Multiwheel system, TSA locks
  • Orange extends to Groove Cross-Body Bag Small and accessories

Entities

Artists

  • Rossy de Palma

Institutions

  • Rimowa
  • Wallpaper*
  • Chartered Institute of Journalists

Locations

  • Germany

Sources