ARTFEED — Contemporary Art Intelligence

Reformation IPO Opens at $15 on NYSE

market-auction · 2026-06-26

On Thursday, Reformation, a brand focused on sustainable womenswear, commenced trading on the New York Stock Exchange with the ticker symbol REF. The stock debuted at a price of $15 per share, which aligns with the initial public offering price established the previous evening.

Key facts

  • Reformation started trading on the NYSE on Thursday.
  • Ticker symbol is REF.
  • Stock opened at $15 per share.
  • IPO was priced at $15 per share the night before.

Entities

Institutions

  • Reformation
  • New York Stock Exchange

Locations

  • New York City
  • United States

Sources