ARTFEED — Contemporary Art Intelligence

Rafael Cardoso Designs Branding for MINAS Design Studio

architecture-design · 2026-05-01

Rafael Cardoso has developed a visual identity and branding for MINAS, a design studio that emphasizes multidisciplinary approaches to create sensory and sustainable experiences. Its mission is to unite nature and individuals through spaces crafted from natural, vegan, and organic materials. The branding reflects the serene and nostalgic essence of the Brazilian countryside. The logo showcases a juxtaposition of organic and sans serif fonts, representing the harmony between nature and contemporary design.

Key facts

  • Rafael Cardoso created the branding and visual identity.
  • MINAS is a multidisciplinary design studio.
  • The studio focuses on sensorial and sustainable experiences.
  • The studio uses natural, vegan, and organic materials.
  • The identity is inspired by the Brazilian countryside.
  • The logo contrasts organic and sans serif typefaces.
  • The contrast symbolizes nature and modernity coexistence.
  • The studio aims to bring nature and people together.

Entities

Artists

  • Rafael Cardoso

Institutions

  • MINAS Design Studio

Locations

  • Brazil

Sources