Rafael Cardoso Designs Brand Identity for Studio BAASS
Rafael Cardoso has created the branding and visual identity for Studio BAASS, an architecture and landscape design studio founded by architect Pedro Assunção. The studio's name merges Assunção's three passions: his wife, music, and architecture. Cardoso's minimalist approach incorporates the bass sound frequency—a nod to Assunção's guitar playing—into the visual identity. The branding tells the story of Assunção's journey from student to studio owner, aiming to connect with clients on a personal level. The project was published on December 9, 2023, on the design blog Abduzeedo.
Key facts
- Rafael Cardoso designed branding and visual identity for Studio BAASS.
- Studio BAASS is an architecture and landscape design studio founded by Pedro Assunção.
- The name 'BAASS' blends Assunção's wife, music, and architecture.
- Cardoso is known for a minimalist and impactful design approach.
- The bass sound frequency influences the visual identity due to Assunção's guitar playing.
- The branding reflects Assunção's personal journey and professional ethos.
- The project was featured on Abduzeedo on December 9, 2023.
- Cardoso's work can be viewed at rafaelcardoso.work.
Entities
Artists
- Rafael Cardoso
- Pedro Assunção
Institutions
- Studio BAASS
- Abduzeedo