Pizza Hut launches parmesan-crusted pan pizza for crust-skippers
Pizza Hut has launched the Crispy Parm Pan Pizza, with prices beginning at $10 for a medium size, aimed at the nearly 20% of diners who tend to avoid pizza crust. This latest addition to the menu boasts a parmesan-crusted perimeter, specifically crafted to attract those who typically do not enjoy the crust.
Key facts
- Pizza Hut is debuting a parmesan-crusted pan pizza
- The pizza is called Crispy Parm Pan Pizza
- It starts at $10 for a medium pie
- Targets the nearly 1 in 5 consumers who skip pizza crust
Entities
Institutions
- Pizza Hut
Sources
- Quartz —