Peter Lindbergh Photographs Six Women for Pomellato Campaign
Peter Lindbergh, a leading fashion photographer, shot the 2017 #PomellatoForWomen campaign for Milanese jewelry brand Pomellato. The series features six non-model women: artist Anh Duong, nutritionist Rosemary Ferguson, curator and art critic Caroline Corbetta, brand advisor Helen Nonini, writer Pihla Hintikka, and visual artist Larissa Hofmann. Lindbergh sought authenticity, using black-and-white photography with minimal settings to focus on the subjects' faces and personalities. The campaign was curated by agency Armando Testa.
Key facts
- Peter Lindbergh photographed the 2017 #PomellatoForWomen campaign.
- The campaign features six women: Anh Duong, Rosemary Ferguson, Caroline Corbetta, Helen Nonini, Pihla Hintikka, and Larissa Hofmann.
- Lindbergh used black-and-white photography with minimal settings.
- The campaign was commissioned by Pomellato, a Milanese jewelry company.
- The agency Armando Testa curated the campaign.
- The women are not models or actresses but professionals in various fields.
- The campaign emphasizes authenticity and personality over conventional beauty standards.
Entities
Artists
- Peter Lindbergh
- Anh Duong
- Caroline Corbetta
- Helga Marsala
- Larissa Hofmann
Institutions
- Pomellato
- Armando Testa
- Artribune
Locations
- Milan
- Italy