Pantone unveils 'Love Symbol #2' purple shade honoring Prince's legacy
A new purple hue called 'Love Symbol #2' has been introduced by the Pantone Color Institute to honor the late pop icon Prince. The shade references the musician's custom-made Yamaha purple piano and his distinctive logo. Prince's association with purple became iconic throughout his career, notably through his 1984 film and album 'Purple Rain' as well as his wardrobe choices. Laurie Pressman, vice-president of the Pantone Color Institute, stated that this standardized color allows Prince's unique purple to be consistently replicated while preserving its iconic status. The announcement was made in August 2017, following Prince's death the previous year. The initiative ensures that the color synonymous with the artist maintains the same legendary quality as Prince himself.
Key facts
- Pantone Color Institute released a new purple shade called 'Love Symbol #2'
- The color honors Prince, who died in 2016
- The shade is named after Prince's logo and custom Yamaha purple piano
- Prince's association with purple became iconic through his career, including 'Purple Rain'
- Laurie Pressman is vice-president of Pantone Color Institute
- Pressman stated the color allows consistent replication of Prince's unique purple
- The announcement was reported by The Guardian in August 2017
- The color aims to maintain the same iconic status as Prince himself
Entities
Artists
- Prince
Institutions
- Pantone Color Institute
- The Guardian
- Yamaha