Norwegian postal service Posten releases Christmas video featuring Santa Claus and Mother Nature love story
Posten, the Norwegian postal service, has released a new Christmas video for the 2022 holiday season, following last year's gay Santa Claus ad. The video depicts Santa Claus writing a letter to Mother Nature, recalling their past relationship as partners in making children happy. However, Santa's male ego and consumerism led him to neglect Mother Nature's distress, causing her to leave. Santa admits his mistakes and asks for a second chance. The video ends with a snowfall and Mother Nature appearing at his door, holding his letter. The ad concludes with a climate message: 'Mother Nature has no more chances' and notes that in 2022 only 10 of Norway's largest industries cut emissions in line with the Paris Agreement, urging action from words to deeds. Posten uses the campaign to renew its commitment to urgent social issues, with climate change at the top of the list.
Key facts
- Posten is the Norwegian postal service
- The video was released in November 2022
- Last year's video featured a gay Santa Claus
- The video portrays a love story between Santa Claus and Mother Nature
- Santa Claus writes a letter to Mother Nature recalling their relationship
- Santa's consumerism and ego caused Mother Nature to leave
- The video ends with a climate message about emissions
- Only 10 of Norway's largest industries cut emissions in line with the Paris Agreement in 2022
Entities
Institutions
- Posten
- Artribune
Locations
- Norway