Next Design Perspectives 2025: Longevity, Language, and New Worlds
The seventh iteration of Next Design Perspectives, hosted by Fondazione Altagamma and Triennale Milano, explored design as a means to comprehend contemporary issues. The event emphasized longevity and emerging realms. Lisa White from WGSN reinterpreted longevity as both quality of life and continuity across generations, emphasizing that 85% of buying choices stem from emotions. A discussion featuring Norman Foster and Stefano Boeri, led by Marco Sammicheli, centered on legacy and living architecture. Qatar’s involvement at Triennale showcased its evolution into a cultural center, with Fahad Ahmed Al Obaidly highlighting the experiential nature of Doha's architecture. The Doha Biennale aims to showcase 27 countries within the MANASA region, urging designers to convey design's significance to younger audiences while pondering how design can enhance quality of life.
Key facts
- Seventh edition of Next Design Perspectives promoted by Fondazione Altagamma with Triennale Milano.
- Conference structured around longevity and new worlds.
- Lisa White (WGSN) presented research on longevity as quality of life, intergenerational continuity, and climatic and relational health.
- 85% of purchase decisions are emotional; over 60% of people desire cities that foster proximity and relationships.
- Norman Foster and Stefano Boeri discussed longevity via legacy and the living, moderated by Marco Sammicheli.
- Foster emphasized buildings as living heritage; Boeri argued plants are the planet's liver.
- Qatar's presence at Triennale marked a shift from periphery to active cultural production hub.
- Fahad Ahmed Al Obaidly described Doha's architecture as inhabiting the garden, not as an object.
- Doha Biennale presented as gateway to MANASA region (Middle East, North Africa, South Asia) encompassing 27 countries.
- Term 'Ristorytelling' emerged, combining history and re-storytelling.
- Conference posed challenge: can designers articulate value of design to a fifteen-year-old?
- Operational questions for attendees: how to increase quality of life, reintroduce nature, reinvent hospitals, co-design with regions.
Entities
Artists
- Norman Foster
- Stefano Boeri
- Marco Sammicheli
- Fahad Ahmed Al Obaidly
- Lisa White
- Samantha De Reviziis
Institutions
- Fondazione Altagamma
- Triennale Milano
- WGSN
- Doha Biennale
- Artribune
- Amazon
Locations
- Doha
- Qatar
- Middle East
- North Africa
- South Asia
- Emirates
- Africa