New Balance opens restorative garden for factory workers in Cumbria
New Balance has unveiled the Flimby Garden, a restorative outdoor space for employees at its Cumbria factory in the UK. Designed by jewellery designer Bleue Wickham-Burnham, founder of Bleue Burnham, the garden features undulating flower beds, water pockets, cherry trees, seating areas, and multicoloured bird boxes. It draws inspiration from Piet Oudolf's New Perennial plantings, cottage gardens at Great Dixter and Sissinghurst, pre-Raphaelite floral renderings, and 17th-century topiary. The garden is filled with roses, peonies, anemones, foxgloves, and lilies, and has become a haven for local wildlife. Wickham-Burnham, an enthusiastic amateur gardener, was commissioned after previous collaborations with the brand. A documentary-style film chronicling the project features a special appearance by gardener Monty Don. The garden reflects New Balance's commitment to domestic manufacturing and employee well-being, aiming to reduce stress and boost creativity.
Key facts
- New Balance commissioned the Flimby Garden at its UK headquarters in Cumbria.
- The garden is designed exclusively for the factory's 300 employees.
- Designer Bleue Wickham-Burnham, founder of Bleue Burnham, created the garden.
- Wickham-Burnham is primarily a jewellery designer and an amateur gardener.
- The garden includes flower beds, water pockets, cherry trees, seating, and bird boxes.
- Inspirations include Piet Oudolf, Great Dixter, Sissinghurst, pre-Raphaelite art, and 17th-century topiary.
- Plants include roses, peonies, anemones, foxgloves, and lilies.
- A documentary film about the project features Monty Don.
Entities
Artists
- Bleue Wickham-Burnham
- Monty Don
- Piet Oudolf
Institutions
- New Balance
- Bleue Burnham
- Great Dixter
- Sissinghurst
- Wallpaper*
Locations
- Cumbria
- United Kingdom
- Lake District
- East Sussex